WizCard Hungary brand launch

This is one of my businesses, launched in 2023, and it’s still going strong in Hungary. We developed various NFC products tailored for different purposes: Google review collection, on-the-spot subscriber gathering, and instant Instagram, Facebook, or TikTok follower growth. With just a tap on a client’s phone, businesses could instantly gain a new follower, subscriber, or review. Our niche was clearly defined: brick-and-mortar businesses that could significantly enhance their customer interactions using our products compared to traditional methods

Results

We secured major partnerships in Hungary such as: IBIS, PULLMAN, OPEL, BMW, KFC, ACCOR Hotels, Garmin, Ssangyong Hungary.

Strategy

Targeted Facebook Ads, TikTok Ads. SEO content strategy. Educational blog. Direct reach outs.

Engagement

Thousands of businesses are using our products in Hungary.

Marketing Tools

Meta Ads, Tiktok Ads, Google Ads, Klaviyo (edm and sms), Canva, Capcut, Looker Studio

Project Overview

Wizcard Hungary was launched in 2023 to revolutionise how brick-and-mortar businesses interact with customers using NFC technology. The goal was to provide seamless, tap-and-go solutions for Google review collection, social media growth, and instant subscriber acquisition.

Through a well-executed digital marketing strategy, automation flows, and high-converting ad campaigns, Wizcard Hungary rapidly scaled, securing major partnerships with brands such as BMW Hungary, Opel Hungary, SsangYong Hungary, Garmin Hungary, Accor Hotels Hungary, Ibis Hotels Hungary, and KFC Hungary.

With thousands of businesses now using WizCard’s NFC products, the brand has established itself as a market leader in Hungary. Strategic automation flows, especially high-performing abandoned cart sequences played a key role in converting leads into long-term customers.

Meta & TikTok Ads Manager

I scaled the brand using a combination of top- and middle-of-funnel conversion campaigns. Awareness campaigns laid the foundation, helping to establish a strong social proof element by building an initial follower base. To maximise ad performance, I leveraged a creative hack: encouraging customers to leave reviews directly in the comments of our ads. This real-time social proof significantly boosted engagement, trust, and ultimately, conversion rates

Klaviyo

I implemented multiple automated email flows, including welcome sequences, post-purchase follow-ups, abandoned cart recovery, re-engagement campaigns, and review request emails. These flows were designed to nurture customer relationships, boost retention, and maximise conversions.

Canva & Adobe Creative Suite

Created ad creatives and campaign visuals aligned with the campaign goals.

Capcut

I used caput to create engaging content for the target audience.